Last Updated: December 20, 2025
Introduction
MiddleMatic ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our artist marketing platform.
Information We Collect
Personal Information
- Name, email address, and phone number
- Artist name, venue details, and event information
- Social media account credentials (with your explicit authorization via OAuth)
- Payment information (processed securely through Stripe)
Usage Information
- Campaign performance metrics and analytics
- Email engagement data (opens, clicks)
- Social media post performance
- Platform usage patterns and preferences
How We Use Your Information
- To provide and maintain our marketing platform services
- To manage your events, campaigns, and marketing activities
- To send promotional emails and social media posts on your behalf
- To process payments and manage subscriptions
- To analyze campaign performance and provide insights
- To communicate with you about your account and services
- To improve our platform and develop new features
Information Sharing
We do not sell your personal information. We may share your information with:
- Service Providers: SendGrid (email), Twilio (SMS), Stripe (payments), Meta/Facebook, YouTube, Twitter/X, TikTok (social media posting)
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with a merger, sale, or acquisition
Social Media OAuth
When you connect your Facebook, YouTube, Twitter/X, or TikTok accounts, we use OAuth authorization to securely access your accounts. We only request the minimum permissions needed to post content and retrieve analytics on your behalf. You can revoke these permissions at any time through your account settings or directly on the respective social media platform.
Data Security
We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Your Rights
You have the right to:
- Access your personal information
- Correct inaccurate data
- Request deletion of your data
- Opt-out of marketing communications
- Revoke OAuth permissions for connected accounts
- Export your data
Contact List and Email Marketing
We process contact lists you upload for email marketing campaigns. Recipients can unsubscribe at any time using the unsubscribe link in emails. We maintain unsubscribe preferences and never send marketing emails to unsubscribed contacts.
Data Retention
We retain your information for as long as your account is active or as needed to provide services. Upon account deletion, we will delete or anonymize your personal information within 30 days, except where we are legally required to retain it.
Children's Privacy
Our service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us at:
MiddleMatic
Email: privacy@middlematic.com
For data deletion requests, visit: Data Deletion Instructions